Privacy Policy

We collect information you provide when you book a session, create an account, or sign our waiver: name, the athlete’s name, email address, mobile phone number, and basic details needed to schedule and run training (e.g. date of birth or position). We also keep records of your bookings and payments.

When you visit our website, we also collect some information automatically, such as the pages you view and the website or ad that brought you to us. See Cookies & analytics below.

We use your information to schedule and confirm sessions, send booking confirmations, reminders and schedule changes, process payments, communicate with you about your athlete’s training, and operate and improve our services.

When you provide your mobile number while booking or creating an account, you consent to receive transactional text messages from Elite Per4mance, such as booking confirmations, reminders, and schedule changes. Coaches and staff likewise consent to booking notifications as part of their role.

Message frequency varies based on your activity. Message and data rates may apply. You can opt out at any time by replying STOP, and reply HELP for assistance or contact us at [email protected].

We do not sell your information, and no mobile information (including phone numbers) will be shared with third parties or affiliates for marketing or promotional purposes. SMS consent is never shared with third parties.

We share information only with service providers that help us operate, for example our payment processor (Stripe) and our messaging provider (Twilio), and only as needed to provide the service. We do not sell your personal information.

Cookies are small files your browser stores for a website. We use a few of them, along with similar browser storage, for three reasons:

• To run the site. These keep you signed in to your account and let you complete bookings and payments. Our payment processor (Stripe) sets its own cookies at checkout to process your payment securely and prevent fraud.
• Our own visitor analytics. On our public pages we record which pages are viewed, the website, ad, or link that sent the visit, and a random visitor ID stored in your browser. If you later book or contact us, this helps us understand how you found EP4. These cookies last up to 180 days. This information stays with us and is not used to show you ads.
• Google Analytics. We may use Google Analytics to understand how people use our website overall. We ask Google to shorten (anonymize) your IP address before storing it. Google handles this data under its own privacy policy. You can opt out with Google’s opt-out browser add-on.

We do not use advertising cookies, and we do not sell or share website data for advertising.

You can block or delete cookies in your browser settings at any time. Our public pages will still work, but blocking all cookies will stop you from signing in to your account or completing a booking.

We train youth athletes, so a parent or legal guardian provides and consents to the information for any athlete under 18. We use that information solely to deliver training services and communicate with the parent/guardian.

We use reasonable safeguards to protect your information and keep it only as long as needed to provide our services and meet legal and accounting requirements.

You can opt out of texts by replying STOP, and you can ask us to update or delete your information by emailing [email protected]. You can manage cookies in your browser settings, as described in Cookies & analytics.

Questions about this policy? Email [email protected]. See also our Liability Waiver & Policies and Terms of Service.